Localization (Beta)

Reaching customers in their own language and currency can have a huge impact on your conversion rates and customer loyalty. With Pack's localization tools for your Hydrogen storefront, you'll be able to tailor your content, pricing, and promotions to each market—boosting engagement and growing your sales.

Pack Admin

Locales

Navigate to Settings > Localization in the Admin to create, disable, or remove locales, and to set your store’s primary locale.

Primary Locale

• By default, the primary locale is en-US. Any content created before localization was enabled inherits this locale.

Creating Locales

• Click Add Locale in the top-right.
• In the modal, choose your Language and Region, then click Create.

Pack Customizer

Switching Locales

Use the locale dropdown in the Customizer toolbar (which defaults to your primary locale) to switch between languages.

Selecting a locale from that list will load your storefront content for that region.

Translating Content

When you select a non-primary locale, each section shows a badge indicating its translation status:

• Grey badge = using primary-locale fallback
• Orange badge = translation exists

Hover over the badge to see detailed locale information and helpful tooltips.

Already translated? You’ll see an orange badge and locale details on hover.

To add or update a translation, switch to your target locale, edit the content, and save. The badge will automatically update from grey to orange to confirm your new translation.